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William O’Toole & Phyllis Mikolaitis – Corporate Event Project Management
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Short Description:
Corporate events require careful planning, scheduling, and control–all basic principles of project management. This book, part of the Wiley Events Management Series, guides students through the steps for planning a corporate event.
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Description
Description
Corporate Event Project Management
By: William O’Toole, Phyllis Mikolaitis
Publisher: Wiley (2002)
Pages: 240
Format: Ebook (PDF)
Description
Corporate events require careful planning, scheduling, and control–all basic principles of project management. This book, part of the Wiley Events Management Series, guides students through the steps for planning a corporate event.
About the Author
WILLIAM O’TOOLE is the manager of Event Project Management System Pty Ltd, which acts as consultants to events in Australia, Asia, and the Pacific. He is a member of the Project Management research team at the University of Sydney and an Associate of the Australian Center for Event Management at the University of Technology in Sydney, Australia. His current research includes the adaptation of risk management models to event management.
PHYLLIS MIKOLAITIS is Adjunct Professor at George Washington University in Washington, D.C., and owns an event planning company. As Program Manager for Xerox Corporation, she managed events and training worldwide for more than twenty years.
Table Of Contents
Foreword.
Preface.
Managing Events in the Corporate World.
The Corporate Event Project Management Process.
The Corporate Event Office and Documentation.
Venue: The Event Site.
Feasibility, Bidding, and Proposals.
Systems and Decisions.
Event Risk Management.
Contract Management.
Web-Enabled Corporate Event.
The Corporate Event Manual.
Costing, Procurement, and Cash Flow.
Demonstrating Value Through Measurement and Analysis.
Appendix 1: Sample Corporate Event Run Sheet and Forms.
Appendix 2: Risk Analysis Sheet.
Index.
Features
- Uses generally accepted project management tools to plan corporate events
- Only book on the market that concentrates on Corporate Events alone.
- Case Studies from North and South America, Europe, and the Asian-Pacific area.
- Covers key topics such as choosing a venue or site, costing and procurement practices and evaluating risk and reducing it
- Enhanced with numerous checklists, tables, flowcharts, and models
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